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An Ayyub Ali Fragrances bottle on a marble podium in a sunlit room.

Hyderabad, since 1986

Ayyub Ali FragrancesCrafted toleave a legacy

The scent people stop you to ask about. Attar, perfume and bakhoor, blended by hand in Hyderabad since 1986.

Flat shipping, ₹99

Delivered across India

Careful packaging

Every order, every time

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+91 88866 67286

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Collections

From timeless classics to modern masterpieces, each scent is a journey of emotion and elegance.

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Bestseller
Black Noir — Exclusive

Black Noir

Dark leather and warm spices, with oud, tobacco and a smoky vanilla close.

₹1,500

Bestseller
Hayati — Exclusive

Hayati

A rich Arabic oriental — green and herbal, softening into florals, wood and musk.

₹1,200

Bestseller
Rolex Attar — Attars

Rolex Attar

A familiar favourite, interpreted as an attar — the same character, worn far closer to the skin.

₹550 – ₹2,200

Three crafts we have mastered

Exclusives

Bakhoor Premium Air Freshner

Exclusive release

Bakhoor Premium Air Freshner

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Since 1986

A family business, four decades in

  1. 1986

    Mohammed Osman Ali founds the business in Hyderabad, starting what would become a four-decade family trade.

  2. Bakhoor Mumtaz

    Our maiden label becomes the flag bearer of the house within the Asian incense range, followed by an Oriental bakhoor that earned it a name as a bakhoor specialist.

  3. Today

    The founder's four sons carry the business forward, each responsible for a different part of it, working toward the same growth.

Why buy from us

6 things we can say plainly, because each one is checkable.

Family owned since 1986

No outside investors, no reformulated-and-relaunched history. The same family has run this since Mohammed Osman Ali started it.

Known for bakhoor

Bakhoor Mumtaz built the house's reputation in the Asian incense range, followed by an Oriental bakhoor that regional customers kept coming back for.

A real shop, not just a page

We trade from a physical store in Hyderabad as well as online, so this is not a drop-shipped storefront with no address behind it.

Sealed, checked, and packed by hand

Every bottle is inspected and sealed before it leaves the shop. Fragrance is a sealed good, so we do not take returns — which is exactly why we check each one ourselves.

A number that gets answered

WhatsApp or call us directly and reach a person, not a ticket queue.

Secure checkout via Razorpay

Card details are never entered on this site. Payment is collected on Razorpay's own secured page.

Perfume, attar and bakhoor

A Hyderabad perfume house you can actually visit

Ayyub Ali Fragrances has been a family perfume house in Hyderabad since 1986, when Mohammed Osman Ali opened the first counter on Yakutpura Station Road. Four decades on, his sons run it, and the shop still does the two things it started with: blending fragrance, and selling it to people who come back for it.

What you can buy here

The catalogue runs to four families. Perfumes are sprayed eau de parfum in glass — the everyday choice for office, evening and gifting. Attar oils are alcohol-free and worn straight on the skin, which suits daily wear and anyone who prefers a scent that stays close rather than filling a room. Bakhoor is hand-rolled incense burned over charcoal or an electric burner, and it is the craft this house is best known for. Alongside them sit incense sticks and room scents, burners and gift boxes.

Buying perfume online, described honestly

Many of the perfumes here are affordable alternatives inspired by well-known luxury fragrances. We say so plainly and compare them in character rather than claiming they are identical, because a bottle described dishonestly gets opened once and resented — and fragrance is a sealed good we cannot take back. Every listing shows its real price, its real size, and whether the bottle is genuinely in stock. Longevity is given as an estimate, because it honestly does vary with skin and weather.

Orders ship across India. Payment is taken on Razorpay’s own secured page, so card details are never typed into this site. If you would rather ask a person first, the shop is open from eleven in the morning until eleven at night, and the number at the bottom of this page gets answered.

Crafted to leave a legacy

That line sits at the top of this page because it is the standard the house is held to — a scent someone remembers, sold by a shop still there to be found. You can browse every fragrance, see what we keep exclusive, or read how the house began.

Questions

Ordering from anywhere in India

Do you deliver perfume and attar across India?

Yes. Every order is packed by hand at our shop in Hyderabad and sent by courier to any address in India, from Delhi, Mumbai and Bengaluru to Chennai, Kolkata and smaller towns. Delivery is a flat ₹99 per order anywhere in India.

How long does delivery take?

Orders placed before 4pm on a working day are usually packed the same day. After that, couriers typically take 1 to 2 working days within Hyderabad and Telangana, 3 to 5 working days to metro cities elsewhere in India, and 5 to 8 working days to remote and north-eastern areas.

How do I pay?

You pay online at checkout through Razorpay, using UPI, a debit or credit card, net banking or a wallet. The total you see in your bag is the total you pay.

Do I need an account to order?

No. You can check out as a guest with just your email address and delivery details. An account only helps you see past orders in one place.

Are your attar oils alcohol-free?

Yes. Our attars are alcohol-free oils worn straight on the skin. They sit closer than a spray perfume and suit daily wear and anyone who avoids alcohol-based fragrance.

Are your perfumes original designer brands?

No. Our perfumes are our own blends. Many are inspired by well-known luxury fragrances and priced far below them. We are not affiliated with any fragrance house we are compared to.

Can I return a perfume?

For hygiene reasons we cannot take back products that have been opened or used. If something arrives damaged, defective or wrong, contact us within 24 hours with an unboxing video and we will replace or refund it after checking.

Do you sell wholesale?

Yes. Retailers, boutiques and gifting partners can ask for trade terms through our wholesale page, on WhatsApp or by phone.

A scent outlives the evening

Find the one that becomes yours, from a house that has been making fragrance since 1986.